Executive Ghostwriting

Most senior leaders have something genuinely worth saying. The problem is finding the time and structure to say it consistently, and that gap is where competitors who show up regularly start to lead.

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An active C-suite voice is B2B's most underused asset

15×

More reach from executive posts vs corporate pages

LinkedIn B2B Institute

1 hr

Of your executive's time per month

All we need

12

Publish-ready assets produced monthly

Per executive

Overview

Content published by individual executives generates up to 15× more reach than the same content on a company page. The audience is the same. The trust is not.

Each month, a senior Vapa communications professional spends one hour with your executive — on-site or remotely. That single conversation, recorded and produced by our team, becomes the raw material for a month of consistent, authentic LinkedIn presence.

A C-suite voice published with discipline is the single highest-leverage communications asset most B2B companies are sitting on.


How it works

How it works

From one talk hour to a month of authority

1

Strategy setup

We agree the executive's pillars, audience and voice in a focused intake — turning expertise into a repeatable editorial position.

2

Monthly talk hour

A senior Vapa lead interviews the executive — recorded, structured to surface the strongest material.

3

Production & approval

We draft, edit and produce in the executive's voice with a lightweight approval workflow that respects their time.

4

Publishing & reporting

We publish on cadence and report monthly on reach, engagement and the conversations the content is starting.


What you get

Every month, per executive

Investment

EUR 2,520 / month / executive

EUR 3,570 strategy setup per person

Discount available for three or more executives.

  • 8 LinkedIn posts in the executive's voice and pillars
  • 4 short-form videos, edited for LinkedIn
  • Editorial strategy aligned to the executive's positioning
  • Approval workflow designed around their schedule
  • Publishing and community management
  • Monthly reporting on reach, engagement and themes

Common questions


Talk to us

Talk to us about Executive Thought Leadership

We'll walk you through how the engagement works, what good looks like and whether it's the right starting point for you.